GEO and AEO: get named when someone asks AI.
GEO (Generative Engine Optimization) is the work of getting your business named and cited in the answers of AI assistants such as ChatGPT, Gemini, Claude and Perplexity, and in Google AI Overviews. AEO (Answer Engine Optimization) is part of that: pages that give the answer to a question directly, so AI can take them over. We call the result AI visibility.
More and more often people get their answer straight from AI, without clicking through to a result. That is what we call zero-click search. If you are not named then, you do not exist for that customer. We structure your content and your data so that both search engines and language models understand what you stand for, and put you forward as a source.
Our case study shows it works: for Worldwide Properties, an estate agent on the Costa del Sol, AI visibility doubled in six months — from 32 to 73 mentions in ChatGPT answers, with almost 89 percent visibility in the final measurement week.
A GEO project starts from €485 per month (excl. VAT). You begin with a baseline measurement: a complete website scan and a measurement of where you stand now in Google, ChatGPT and Claude. After that we optimise for your keywords every month. Based in The Hague? Then also read about our GEO agency in The Hague.
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AEO focuses on pages that answer a question directly, so a search engine or AI can take them over. GEO is broader: also a consistent business identity, structured data and mentions on other sites. We do both in one project.
Projects start from €485 per month (excl. VAT). You begin with a baseline measurement: a complete website scan and a measurement of your position in Google, ChatGPT and Claude. After that we optimise for the keywords that matter to you every month. What you need exactly depends on your sector and the competition.
No. Nobody controls what ChatGPT, Gemini or Perplexity answer. We demonstrably increase the chance and measure the progress, so you can see what it delivers.
Weeks to months: AI tools need time to pick up new signals. In our estate agent case the growth ran over six months.
No. A technically clean site and good content remain the foundation, for AI too. GEO adds the layers that classic SEO does not measure.
We are happy to think along with you. Short lines and always a specialist as your point of contact.
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